News Summary
The Continental building in San Antonio has been transformed into a luxury extended-stay hotel by Placemakr. After years of dormancy, the revamped hotel features 28 stylish units with modern amenities, aiming to attract both business travelers and vacationers. Bookings are set to open on March 6, 2025, with competitive rates. The reopening is part of a broader downtown redevelopment initiative that includes additional housing and retail spaces, aligning with the city’s ongoing revitalization efforts.
Historic Continental Building Reopens as Luxury Extended-Stay Hotel in San Antonio
San Antonio is buzzing with excitement as the historical Continental building, located at 322 W. Commerce St., prepares to welcome guests into its newly revamped luxurious embrace. After sitting empty since 2016 when the San Antonio Metropolitan Health District vacated the premises, the Continental is making a splendid comeback, thanks to the efforts of Washington, D.C.-based hospitality operator Placemakr.
A Fresh Start for a Historic Landmark
The building has undergone a major transformation as developer Weston Urban rolled up their sleeves in 2023 to breathe new life into this architectural gem. With repairs and renovations recently completed, the once-abandoned structure is now a stylish extended-stay hotel aimed at both business travelers and vacationers looking for something unique and comfortable.
Roomy Accommodations Await
At The Continental, guests have the option to choose from 28 apartment-like units, offering a variety of configurations to suit their needs. Whether you’re traveling solo or with family, the hotel features studio, one-bedroom, and two-bedroom setups, all designed with an eye for comfort and convenience.
Each unit comes fully equipped with top-of-the-line amenities that are bound to impress. We’re talking stylish furniture from Williams Sonoma, complimentary Wi-Fi, in-suite laundry facilities, and fully stocked kitchens. It’s like staying in a home away from home!
Booking Information
Hot news for eager travelers: bookings for stays at The Continental are set to kick off on March 6, 2025. Guests can secure their reservations through Placemakr’s user-friendly portal. Nightly rates begin at a very reasonable $143 for a studio and go up to $312 for a two-bedroom unit, with prices fluctuating based on market conditions.
Heads up for those planning to come to town in April! Some units may fetch more than $1,000 a night! This surge in price is likely thanks to the much-anticipated NCAA Final Four events happening in the area.
Part of a Bigger Vision
The reopening of The Continental is just one piece of a larger downtown redevelopment puzzle, occupying a prime location within a sprawling 1.9 acres project. The plans extend beyond just hotel accommodations; expect the addition of 290 mixed-income housing units and over 22,000 square feet of retail and commercial space right next door.
Innovative Concepts at Play
This is also exciting news for San Antonio’s growing community, as The Continental marks Placemakr’s second property in the area. The company previously converted the Maverick Building into an extended-stay hotel in 2024. With a focus on innovation, Placemakr is dedicated to transforming not just the building itself but the entire surrounding downtown landscape into a vibrant hub.
As San Antonio’s downtown area continues to evolve, the exciting revitalization of The Continental aligns perfectly with the expansion of the University of Texas at San Antonio downtown campus and the beautiful restoration of San Pedro Creek. There’s a palpable sense of momentum in the air as new energy infuses the area, promising a bright future for both visitors and locals alike.
Final Thoughts
With the historic Continental building reborn into a chic extended-stay hotel, San Antonio welcomes a fresh narrative of luxury and lifestyle. It’s a place where rich history meets modern comfort, and it’s the perfect spot for travelers to lay their heads while soaking in all that this vibrant city has to offer.
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Additional Resources
- CultureMap News
- Wikipedia: San Antonio
- PR Newswire
- Google Search: The Continental San Antonio
- MSN Money
- Google Scholar: Historic Continental Building
- Hotel Business
- Encyclopedia Britannica: San Antonio Hotels
- Connect CRE
- Google News: Placemakr Continental San Antonio
